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This is a financial promotion for The First Sentier India Strategy. This information is for professional clients only in the UK and EEA and elsewhere where lawful. Investing involves certain risks including:

  • The value of investments and any income from them may go down as well as up and are not guaranteed. Investors may get back significantly less than the original amount invested.
  • Currency risk: the strategy invests in assets which are denominated in other currencies; changes in exchange rates will affect the value of the strategy and could create losses. Currency control decisions made by governments could affect the value of the strategy's investments and could cause the strategy to defer or suspend redemptions of its shares. 
  • Indian subcontinent risk: although India has seen rapid economic and structural development, investing there may still involve increased risks of political and governmental intervention, potentially limitations on the allocation of the strategy's capital, and legal, regulatory, economic and other risks including greater liquidity risk, restrictions on investment or transfer of assets, failed/delayed settlement and difficulties valuing securities. 
  • Single country / specific region risk: investing in a single country or specific region may be riskier than investing in a number of different countries or regions. Investing in a larger number of countries or regions helps spread risk.
  • Smaller companies risk: Investments in smaller companies may be riskier and more difficult to buy and sell than investments in larger companies.

For details of the firms issuing this information and any strategies referred to, please see Terms and Conditions and Important Information.

For a full description of the terms of investment and the risks please see the Prospectus and Key Investor Information Document for each strategy. 

If you are in any doubt as to the suitability of our funds for your investment needs, please seek investment advice.

Is India still an attractive investment destination?

Corporate India’s resilience has been severely tested over the past decade. Since 2010, there has been a long, drawn-out downturn, caused by a series of corruption and scams, a banking and financial crisis, and now a devastating health pandemic. ‍

However, in our view, India responds best when her back is against the wall. This has been clear throughout history. Since India’s economic liberalisation in the 1990s, there have been several governments with different ideologies, political strength and tenures; but India has always moved forward, with political and economic reforms to accelerate growth and, by extension, the wealth and prosperity of her people.

We are confident that India can rise up from the current crisis, just as she has done in the past. India has a young population, high aspirations and growing levels of urbanisation. With 1.4 billion people, we believe there is massive under-penetration across sectors, which should fuel growth across different categories. As disposable incomes grow, we believe consumers will buy more premium products, or start to buy discretionary products which they previously could not afford.

This includes air-conditioners (helped by the availability of financing and better electrification), property (where regulations are a tailwind for home-buyers), and financial products. These are strong structural tailwinds, which we believe should continue to propel India’s growth over the long term.

That said, our investment approach is not about finding tailwinds for a particular industry or category that will make our investments grow. It is more often about finding management teams who can understand the risks and opportunities, and position themselves to sail with the winds and not against.

One example that comes to mind would be Blue Star, a leading air-conditioner brand in which we have been invested for many years. Mr Vir Advani, from the third generation of its founding family, was appointed CEO in 2016. Under his leadership, the company has gained market share in every year since.

In our past meetings with Mr Advani, he talked about how the company is navigating the increasingly competitive landscape, or about the inevitability for the air-conditioner industry to find alternatives which release less polluting gases. This leads us to believe that he has set his sails prudently for a long-term haul.

More recently, this has been highlighted in Blue Star’s performance amid the pandemic. The company reported a 24% growth in sales and more than doubling of its operating profit in the quarter ended March 2021, compared to the same period last year. Mr Advani remains optimistic about an improvement in Blue Star’s profitability despite a significant increase in raw material costs, and has continued to invest in expanding capacity.

Looking beyond the pandemic, we believe air-conditioner penetration in India will continue to rise from the current low levels. As Blue Star strengthens its market position and improves profitability, we believe there is no reason why it should not be valued several times higher in the years to come.

Source: Company data retrieved from company annual reports or other such investor reports. Financial metrics and valuations are from FactSet and Bloomberg. As at end June 2021 or otherwise noted.

Note: Reference to specific securities (if any) is included for the purpose of illustration only and should not be construed as a recommendation to buy or sell the same.  All securities mentioned herein may or may not form part of the holdings of FSSA Investment Managers’ portfolios at a certain point in time, and the holdings may change over time.

Related insights

The FSSA team - Vinay Agarwal, Sreevardhan Agarwal and Shivika Srimal – has always found great investment opportunities in the India market, and believe that the pool of investable companies is growing every year. In this note, they share how the investment themes in India have evolved and what excites them as they look ahead to the future.
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We already have (exposure) to India via our Asia and Regional funds. We often hear this comment from prospective clients who are considering an investment in the FSSA Indian Subcontinent strategy, but are not yet convinced that a dedicated allocation would indeed be worth it.
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